Consider all the different mediums you use to market your products. Which one would you say is most effective? We might be slightly biased but, if you ask us, a product’s packaging is one of the best marketing tools in your arsenal. Why? In the average 30-minute visit...
As a business owner, you know how important brand recognition is for your business. Showcasing your company with excellence across all of your products is imperative to how both current and prospective clients will recognize you. And, the quality in which you present...
Lorpon Labels’ President, Andrea Pontarollo, and Vice President, Business Development, Jeff Sommer, sat down with FLEXO Magazine this past February to discuss Lorpon Labels recent rebrand, print quality and the impact of digital in their market....
Deciding which adhesive to choose is a regular conversation that happens with our clients. Our approach involves diving deep to understand the unique requirements of each application. There are literally hundreds of adhesive formulas available on the market from...
While small companies may not have the marketing dollars that large, established brands do, their products can still compete on a level playing field. How? When it comes to product packaging, it’s a head-to-head competition on store shelves and online. Although...